Vitamix S30 Review

I’ve known this new model was coming for over a year.  It has been so hard to keep quiet when so many people have asked me, “when is Vitamix going to create a personal, or travel-sized bender”?  I was waiting until Vitamix made this new model public before I said anything, so now that “the cat is out of the bag”, I can break my silence!

Here is what I know about the Vitamix S30 Personal Blender:

– This new model will be available exclusively through William’s Sonoma for three months before it will be available in other sales channels, and on
– The release date will be early April.  I called a few local William’s Sonoma stores and some of them are getting one or two units Next Week! (this is written on 3/22/14).
– The S30 is constructed with Vitamix’s standard metal to metal connection between the container and base.
– Two containers:  40 oz. with a spill-proof, vented lid; and a 20 oz. “personal” container.
– The 20 oz container is double insulated, and comes with a flip top lid for convenience.
– Interchangeable blade base, and Vitamix-quality Laser-Cut Stainless Steel Blades
– Shatter-Proof, BPA-Free Plastic
– All Lids, Containers, and Blades are dishwasher safe, making clean up a Breeze!
– Black Only (at least in initial offering, I don’t know about future color plans)
– Magnetic Interlock
– Controls = Variable and Pulse
– 790 Watt Motor
– $399 At William’s Sonoma
– 5-Year Warranty
– Cookbook Included
– “How to Layer Ingredients” chart included
– Made In America!


Q.  Will the containers that fit the Vitamix S30 be compatible with current Vitamix motor bases?
A.  No.

Q.  Is Vitamix planning on creating a “personal sized” container to fit on current Vitamix motor bases?
A.  No – Not to my knowledge.  I might know more (whether it is in research and development) after I get back from the National Sales Meeting in June. BUT, in the meantime a GREAT alternative to a “personal” sized attachment is the 32 oz. Wet Container which fits all Vitamix Models in the “Vitamix Model Comparison Chart” on This Page.  Email me at if you would like to add a 32 oz. Wet Vitamix container as an accessory to your current Vitamix Machine.  I LOVE, LOVE, LOVE my 32 oz. Wet Container (use it at least 80% of the time on my 7500).  If you would like to have more information about all Vitamix Containers, email me at: and put “Vitamix Container Info. Requested” in the subject line…

YouTube Video – Unboxing the Vitamix S30…
Screen Shot 2014-03-26 at 4.46.11 PM

S30 by 7500S30 Base

YouTube Video – Vitamix S30 Temperature Test
Screen Shot 2014-03-30 at 6.47.42 PM

Footprint Comparison S30 vs. 7500
See the size / footprint comparison of a Vitamix 7500 and the new Vitamix S30. Both are pictured on top of an 8″ x 11″ sheet of paper.